Jonathan Salem Baskin

Disney’s plans for a huge cost-cutting initiative say at least two things about American businesses today: Corporate purpose is a sham, and digital marketing isn’t the science it’s cracked up to be.

In response to accusations of fraud by an investment firm, a huge Indian business conglomerate called the Adani Group issued a 413-page rebuttal. That’s about 113,000 words… …or 112,977 too many. The attack, from a firm called Hindenburg Research, alleges “brazen accounting fraud, stock manipulation, and money laundering” that add Read more…

CERN scientists collaborated with sci-fi writers on stories that explore the speculative implications of their work. It’s a brilliant idea.

Rolls-Royce’s new CEO told his employees that the company is a “burning platform” and that they should be prepared for an aggressive efficiency and optimization program (i.e. job cuts). Why? “Every investment we make, we destroy value,” he explained, according to news reports of his recent global broadcast to staff. Read more…

Millions of homes possess technology that can involve users as co-creators and participants in deeply nuanced immersive experiences, and all we get are games that let us shoot things or play sports. The gaming world is diverse. Games can be played on consoles, smartphones, and online. People can play them Read more…