NASA is sending an experimental, highly innovative, totally risky rocket to circle the Moon later this month that could change the course of history. And nobody cares. NASA has been breaking my [...]
Putting a happy face on the sometimes ugly side of transformative change is more about communications and appearances than it is about strategy. Here’s a take on the leadership change at VW.
I promised myself at the start of this year that I’d forego writing about the ethics and mechanics of communications, but today’s newspaper forced me to make an exception: After getting accused [...]
Sasha Baron Cohen’s fictional character Borat is a lout from Kazakhstan who says “very nice!” after saying and doing not-so-nice things. The real Kazakhstan has embraced it, and I think it’s a [...]
Former Apple design guru Jony Ive is working with Airbnb to “design new products” prior to its upcoming IPO. Last week’s story was covered extensively across mainstream and tech media. What’s the [...]
A few weeks ago, Estee Lauder sent 10 bottles of Advanced Night Repair lotion to a photo shoot on the International Space Station (“ISS”), if all went accordingly to plan, and the [...]
IBM has announced its carving off its tech services business because it sees the future in cloud computing and AI. In this New York Times article, Ginni Rometty, IBM’s executive chair and former [...]
We used to take trust for granted, and we depended on that unmentioned certainty. Then the Internet blew it up. We need to reclaim it. Traditionally, our institutions did little to earn trust. [...]
It’s trendy for big companies to devolve authority to operating units, and the jury is still out on whether or not making them compete as collections of smaller independent ones makes any sense [...]
If the content on company websites was complete and truthful, you’d have to conclude that we’re turning the corner on climate change and social injustice. Only it’s not, and we’re not. Yes, [...]
